BLS: 2012 German Industry Day partner
What do BMW, Deutsche Post (Germany’s postal service), and Deutsche Bahn (Germany’s national railways) all have in common with Business Location Südtirol (BLS)? They were all official partners for the 2012 German Industry Day, sponsored by the Federation of German Industries (BDI). The event, which is an annual meeting place for Germany’s most important industrial firms, took place on 24 and 25 September at the Berliner Congress Center. During the two-day conference, BLS presented the business location of South Tyrol as the gateway to Italy.
BDI German Industry Day is the country’s most important industry gathering. Some one thousand people take part in the meeting, including the most important representatives of German business and politics. Joining BDI President Hans-Peter Keitel at the podium were illustrious speakers such as German Chancellor Angela Merkel, German Federal Minister of Economics and Technology Philipp Rösler, and Heinrich Hiesinger, CEO of ThyssenKrupp AG. For BLS, South Tyrol’s location agency, this event was a perfect platform to better acquaint these top-flight guests with South Tyrol as a business location and to present the province as a partner for German companies planning on entering the Italian market.
“More and more German companies are choosing South Italy as a base for their operations. This is reflected in the growing number of German companies that settle here. South Tyrol is particularly attractive in the green energy sector, thanks to its reputation as Italy’s Green Region,” says Minister of Economic Affairs Thomas Widmann. German companies appreciate South Tyrol mainly because of its advantages as a location: its bilingualism, entrepreneur-friendliness, and attractive funding opportunities are among the main factors.
“If South Tyrol wants to maintain its position as Italy’s most attractive business location for German companies, we must continually remind Germany’s economic and political elite of the advantages offered by our province when entering the Italian market,” said BLS Director Ulrich Stofner. “BDI German Industry Day is the best platform for marketing South Tyrol as business location in Germany. It gives us the opportunity to further strengthen and anchor South Tyrol’s function as a bridge between North and South.”
BLS provided interested businesses with information about South Tyrol for two days at the event venue in Berlin’s Alexanderplatz. Talks between the BLS consultants and senior BDI representatives also took place within the framework of the meeting.